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Social Media is Serious Business
Speaking at the Florida Public Relations Association 72nd Annual Conference was such a great experience for me. I enjoyed presenting PR Revolution: From PR Past to Hybrid Power, which was received with...
View ArticleCan You Tell Who Tries to Own Social Media?
In the past, you may have heard me say,”No one owns social media.” However, that doesn’t mean that different departments in your company aren’t trying to own it. Actions always speak louder than...
View ArticleSocial Media: Your Brand in Four Words or Less
As a follow up to my post on PR and Cyberbranding post, I wanted to touch on the personal brand as it will be a part of my presentation at the University of Sacred Heart in Puerto Rico. It used to be...
View ArticleHow Private Are You?
I want to share a incident that happened to me last weekend. In between work projects and running around being a chaperone for my daughter….I received a voicemail on my cell phone. It was one of my...
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#PRStudChat Challenge Winner
Finally, we’re ready to announce the winner of the #PRStudChat Challenge. The two finalists were: Finalist #1: Karen Russell, PR Professor at the University of Georgia. Editor of the Journal of Public...
View ArticleAre You Archiving Social Media?
The past few years have been revolutionary for PR and communications. We’ve seen changes in our approach and in new technologies that allow us to share, collaborate and connect directly with our...
View ArticlePR 2.0 Comment Response Chart
I’ve been studying brand responses to blog posts and comments for quite some time. However, a recent Facebook incident made me build my own personal comment policy for my online persona. No matter who...
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Marrying #Marketing & Technology: An Interview with Julie Cros, Founder of...
A few weeks ago, I highlighted some helpful technology available today to help you strategize, analyze relationships, add to your productivity and visualize the affects of social communications. I...
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